How Susie Jones Built a Profitable Business Extremely Fast
When she finished her education Susie went to work in her mother’s clothing shop which catered to upper class matrons. There served customers with the autumnal colours and loose fitting clothes that made the shop successful. After one or two months she discovered that she was feeling listless and she was day dreaming a good deal. She visualised a bright and airy shop full of life, music and colorful garments for younger people.
During her lunch times Susie would wonder the streets gazing in the windows of other fashion shops, most especially those ones that catered to younger people. On Sundays she would journey up to London and walk around. She spotted that there were heaps of fashion shops in Bond Street, masses of barristers in Lincoln’s Inn, many tailors in Savile Row and that the insurers and financial institutions congregated in the City.
The more she noticed the great variety of other shops the more Susie made up her mind to have a store of her own. She searched for shops to let and registered her interest with a property agent. Pretty shortly she had a shortlist of three shops to select from. One was in an expensive residential area, one had been a fashion shop until it had gone bankrupt and the final one was right next-door to a fashion chain shop which catered to younger people.
Susie took her list of shops to an aunt who had built a prosperous business as an NLP Practitioner to ask her what she thought. The aunt made three vital points. First, don’t listen to what anybody else says, do what you want to do, stock the clothing that young people like you wear and pay attention to your intuition. Second, forget almost everything you have learned in your mother’s shop except the correct way to honour and respect customers. Third, take the shop next to the fashion chain shop because they can attract clients and you will benefit from that traffic.
It transpired that her aunt was right because her aunt knew about people. She knew what they like and how they behave, and that’s the secret of most successful businesses.
As an NLP Practitioner my mission is, “to show you how to get the feel of behaving in the same way as high achievers so that you thrive and attain everything you have ever visualised for yourself both at work and in your personal life”. I get results for the employees of major corporations like Dell, Yves St.Laurent, J&J, RBI, GM and P&O through business coaching using NLP Techniques.